we're spotlighting the amazing women who contribute their talents to HOPP and here's wonderful jo! she is best described as a jack (jo)-of-all-trades and a true gemini: multi-talented, fun and funny, and whip-smart with a discerning eye. she is HOPP's creative content and branding director, stylist, photographer, design contributor, and general right-hand person. some of her ideas and work shown above.
jo is obsessed with shoes, of course, but beyond that, she loves being on set and freelance styling (available for hire!) as well as endlessly walking and exploring nyc, taking dance classes, and eating good food -- usually healthy -- in large amounts. can't HOPP without her. ;)
we're obsessed with our new FLEXX sole and can't wait to debut them for next spring. it's a custom-molded translucent rubber heeled sole with a small platform so there's height but with a low arch that makes them super comfy and walkable. the bottom tread features clouds, the cutout design inside the sole makes them lightweight and the rubber makes them springy, bouncy and of course, flexxible.